What’s curation? It’s finding available content and presenting it in a meaningful way, usually around a theme. Museums curate art and artifacts. Radio stations curate music and news. Content marketers curate content created by other people and publishers: stuff people said, wrote, designed or recorded. It’s become a staple for marketers because it can help:
1. Improve your work.
2. Increase publishing velocity and volume.
3. Establish and build credibility.
4. Generates links.
5. Build relationships.
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